Since our initial coverage in August 2024, Story Protocol has rapidly evolved from a promising upstart to a key player in the onchain intellectual property (IP) economy. Over the past seven months, the project has launched multiple testnets and successfully deployed its mainnet, Homer, processing millions of IP registrations and transactions. With an $80M Series B led by a16z, Story has expanded into high-growth sectors like AI, DeFi, and consumer co-creation, establishing itself as a critical player in the evolving digital IP economy. Beyond its rapid technical advancements, Story has strategically grown its ecosystem, onboarding over 100 projects and forming high-profile partnerships with institutions like Oxford, Stanford, and Stability.ai. The launch of Agent TCP/IP underscores its vision for an autonomous, agent-driven economy, while initiatives like Aria and Incention highlight its impact on RWAs and collaborative content creation. As Story lays the groundwork for large-scale institutional adoption, including potential government integrations, it is emerging as the economic backbone of a next-generation IP ecosystem.
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