SXO Explained: How to Adapt to the New Era of Search
As search marketers, that’s often what we think happens. But here’s what actually happened: The branch of SEO that cares about journeys like this is search experience optimization (SXO). It focuse...
SSI AI makes a billion-dollar bet
SSI AI, a new startup founded by former OpenAI chief scientist Ilya Sutskever, has raised a staggering $1 billion in its first round of funding. With many investors pulling out of AI startups due to c...
Claude Enterprise: Anthropic’s answer to ChatGPT for business
Anthropic is shaking up the AI world with the launch of Claude Enterprise, its biggest update since the Claude chatbot first came out in 2023. This new subscription service is aimed at helping busines...